About Us
My mom never made it to my wedding. But the necklace we designed together did.
Memoraé began with one necklace, one promise, and a mother who knew she might not have much time left.
My mother, Evelyn, had spent more than 30 years making meaningful jewelry by hand.
She loved pieces that looked timeless. Jewelry you could wear every day, pass down, and attach your own story to.
But near the end of her life, jewelry became something much more personal.
At my final wedding dress fitting, Mum quietly told me what neither of us wanted to say out loud.
She probably wasn't going to make it to the wedding.
I remember standing there in the dress she had helped me choose, trying to imagine that day without her.
I couldn't.
A few days later, we went back to the workshop where we had spent so many years together.
And there, Mum had an idea.
If she couldn't stand beside me on my wedding day, perhaps a small part of her still could.
So we designed one final necklace together.
From the outside, it looked like elegant heirloom jewelry.
Inside was a tiny hidden chamber.
Private.
Discreet.
Something only I would know was there.
Mum passed away before the wedding.
I went back to our workbench alone and finished the necklace we had started together.
On the morning of my wedding, I placed a small amount of her ashes inside.
Then I fastened it around my neck.
She wasn't sitting in the front row.
She wasn't in the family photographs.
She never got to see the dress again.
But when I walked down the aisle, I didn't feel like I had left her behind.
A small part of Mum came with me.
That necklace changed everything.
What started as one piece became something bigger
After the wedding, people began asking about the necklace.
Some had lost a mother.
Others a husband, a father, a child, a sibling, or a pet they had loved for years.
Again and again, I heard the same thing:
“I want to keep them close, but I don't want something that looks like memorial jewelry.”
That stayed with me.
Because it was exactly what Mum and I had wanted too.
Grief is already deeply personal.
You shouldn't have to explain it every time someone looks at what you're wearing.
So Memoraé was built around one simple idea:
Memorial jewelry should look like beautiful jewelry first.
To everyone else, it can simply be a necklace, bracelet or ring.
Only you need to know what it carries.
Evelyn's three rules
Before Mum passed, she made me promise that if I ever continued making these pieces for other families, I would do it her way.
She had three rules.
1. It must look like real heirloom jewelry
Memorial jewelry should never feel clinical, obvious or designed around death.
It should be something you genuinely want to wear.
Something elegant enough for a wedding.
Simple enough for an ordinary Tuesday.
Beautiful enough to one day pass down.
2. Every piece must be treated with care
What our jewelry holds can be irreplaceable.
That deserves respect.
Every Memoraé piece is designed around a discreet memorial chamber and carefully checked before it leaves us.
Because when someone trusts you with something this personal, “good enough” is not good enough.
3. Grief should never become an excuse for unnecessary luxury pricing
Mum believed meaningful jewelry should remain accessible.
She used to say:
“Don't make grief expensive.”
That sentence still guides Memoraé today.
Jewelry for the moments they should have been there for
Loss doesn't end after a funeral.
It shows up later.
At weddings.
Birthdays.
Graduations.
Christmas dinners.
New babies.
Quiet mornings.
Ordinary moments when you still instinctively reach for your phone to call them.
Those are the moments Memoraé was created for.
Not to replace someone.
Nothing could.
Not to make grief disappear.
It won't.
But to give you something physical to carry into the life that continues afterwards.
A small part of them.
Close to you.
Private to you.
Wherever you go.
The Evelyn Legacy Sale
Once a year, during Evelyn's birthday week, we honour the promise that started Memoraé.
A limited number of pieces from the original collection are released at special Legacy pricing.
Not because their meaning is worth less.
But because Mum believed remembrance should never be priced like a luxury people have to justify.
When that year's Legacy allocation is gone, regular pricing returns.
It is our way of keeping one of her final promises alive.
For the people we still carry with us
Every Memoraé piece eventually becomes part of someone else's story.
A daughter carrying her mother into her wedding.
A wife keeping her husband close after thirty years together.
A father remembering a child.
Someone carrying the dog who followed them from room to room for fourteen years.
The stories are all different.
The feeling behind them rarely is.
Love doesn't suddenly disappear because somebody is gone.
It simply has to find somewhere else to go.
Memoraé was created to give a small part of that love somewhere to stay.
To everyone else, it's jewelry.
To you, it's them.
— Evelyn's daughter
Founder of Memoraé